Market research will help you develop a greater understanding of how to use the mobile app marketing methods covered in this guide. You need to be able to answer the following questions early in the development process, which should also provide you with context for the optimal launch date of your app.

As an app developer, you understand the importance of having an effective app marketing strategy. With consumers globally spending 7 hours a day on the internet, and marketers making use of a growing number of marketing channels, it can be overwhelming at the start to pinpoint exactly how to effectively reach your audience.